Sample Profile
Name: Shining Moon Creations
Product: Native American dress including jingle dresses, dance outfits, and other Native American dress.
Primary and Secondary Markets: The primary market consists of Native Americans who buy the products to perform at pow-wows.
The secondary market consists of Native Americans who do not perform at pow-wows and people of other nationalities who are interested in the Native American Culture.
Customer Profile: Most of the customers will be Native American dancers who perform at the large pow-wows around the country. They will be interested in quality, since the outfit will greatly affect their own income. They will by making thousands of dollars at the pow-wows and will not be too worried about the cost.
Sales: Most of the company sales will be from a portable booth which will travel around the country attending different pow-wows. Some of the sales will be to interested parties over our commercial web site.
Website: www.shiningmooncreations.com